The KEEN Zionic collection is a lineup of trail-ready footwear for men and women alike to choose as a way to stay ready for whatever their favorite outdoor adventures throw at them. The footwear is positioned as some of the lightest and fastest trail shoes to date, and includes low-profile and high top styles that come in vibrant colors as well as more understated ones. Each of the styles are accented by lug patterned soles perfect for enhancing ground contact and also preventing slippage in wet conditions.
The KEEN Zionic collection is crafted with sustainability in mind with a pesticide-free anti-odor footbed and a PFAS-free construction. Priced ranging from $145 to $170, the shoes are available now via the brand's website in a full run of sizes.
Chromatic Lightweight Trail Sneakers
The KEEN Zionic Footwear Collection Supports Avid Adventurers
Trend Themes
1. Lightweight Trail Footwear - Developing lightweight trail sneakers with advanced grip technology and sustainable materials presents an opportunity for disruptive innovation in the outdoor footwear industry.
2. Vibrant Colorways - Incorporating vibrant colors into trail footwear designs offers a chance for disruptive innovation in the fashion and outdoor gear industries, attracting style-conscious adventurers.
3. Sustainable Trail Shoes - Creating trail shoes with sustainable materials and eco-friendly manufacturing processes represents a disruptive innovation opportunity in the sustainable fashion and outdoor industries.
Industry Implications
1. Outdoor Footwear - Developing advanced, lightweight trail footwear with enhanced grip technology and sustainable materials can disrupt the outdoor footwear industry, meeting the demands of avid adventurers.
2. Fashion - Integrating vibrant colorways into trail footwear designs can disrupt the fashion industry, appealing to style-conscious consumers seeking unique and functional outdoor gear.
3. Eco-friendly Manufacturing - Implementing sustainable materials and manufacturing processes in the production of trail shoes presents a disruptive innovation opportunity in the sustainable fashion and outdoor industries.