Kean Health is a new brand that's helping people become healthier, one person at a time, with its at-home testing kits. Created to make wellness accessible, the kits help people gain insight into how they can improve their health in a way that's empowering, uplifting and backed by science.
There's a personalized gene test called Kean Gene for revealing over 100 different traits related to health, nutrition, appearance and sensitivity, as well as Kean Gut for getting a better sense of gut health and the gut microbiome.
This new brand comes from Psomagen, an expert in the at-home testing consumer market, and Kean Health was tailor-made for American consumers who are ready to uplevel their health and wellness. "As cliché as this may sound these days, we have built Kean Health specifically for the consumer - every American. All of us are consumers after all and we care about improving our health more than ever," describes Chief Commercial Officer Take Ogawa.
At-Home Health Kits
Kean Health Kits Enhance Individual Wellness
Trend Themes
1. Personalized Gene Testing - There is an opportunity to disrupt the traditional medical testing market by offering more personalized gene testing options, like Kean Gene, that can provide insight into health, nutrition, appearance, and sensitivity.
2. At-home Wellness Kits - There is an opportunity to provide more at-home testing kits, like Kean Gut, to help individuals gain insight into their overall wellness and make more informed decisions about their health.
3. Science-backed Wellness - There is an opportunity to disrupt the wellness industry by providing more science-backed solutions like Kean Health that can help people improve their health in an empowering and uplifting way.
Industry Implications
1. Healthcare - Kean Health and its at-home testing kits could provide a new level of personalized testing options that can disrupt traditional medical testing and create opportunities for telehealth services.
2. Wellness - Kean Health and its at-home testing kits could disrupt the wellness industry by providing science-backed solutions that empower individuals to take control of their health and make more informed decisions.
3. Consumer Goods - At-home testing kits like Kean Health and its personalized gene testing options could disrupt the consumer goods industry by providing a new level of personalization and customization for health and wellness products.