With hair so big it was reminiscent eighties hairband Mötley Crüe, Jeremy Scotts Spring 2010 collection left nothing open to interpretation with his blatant use of all that is, popular Hanna-Barbera cartoon, The Flintstones.
At Jeremy Scott's Spring 2010 runway show, models were decked out in the infamous black and orange, jagged fabric worn by Fred Flintstone complete with bones -- a la infant daughter Pebbles -- affixed to the base of their impossibly high, frizzed-out pony-tails.
While Jeremy Scott's Spring 2010 collection certainly created a fun showing and spectacle, I have my doubts as to the marketability of the collection. After all, as a society, we have already advanced from the era of the caveman and wearing these garments would feel something similar to regression.
Flintstone Fashion
Pixie Geldof Channels Pebbles at Jeremy Scott's Spring 2010 Show
Trend Themes
1. Cartoon Couture - There is an opportunity to create a fashion line based on other popular cartoons and animations.
2. Retro Runway - Designers can capitalize on nostalgia by bringing retro styles back onto the runway.
3. Animated Accessories - Accessories and embellishments can be made into unique statement pieces inspired by popular cartoons.
Industry Implications
1. Fashion and Apparel - Fashion designers can innovate by incorporating cartoon and animation into their collections.
2. Entertainment - Animated characters can be used to create unique merchandise and accessories.
3. Advertising and Marketing - Cartoon and animation can be used in advertising campaigns to appeal to nostalgic consumers.