Artist-Designed Graffiti Watches

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G-SHOCK Taps Jahan Loh for a Special Edition Graffiti Watch

Jahan Loh has collaborated with G-SHOCK on a limited edition watch that comes in a presentation box that references the artist’s most recent work. The ‘GA-110JAH22-2A’ is a Southeast Asia exclusive that showcases Loh’s signature blue and pink color scheme on the dial, case, and strap. Loh’s signature decorates the dial along with Singapore’s map coordinates. "The Future Is Not Something For Mankind To Predict" and "I Have Seen The Future" is printed on the strap, while the metal case back features a graphic design by Loh.

The special edition ‘GA-110JAH22-2A’ from Jahan Loh and G-SHOCK launches on September 20 for a retail price of S$239 (approximately $170 USD), and the regular limited edition timepiece will launch on September 24.
Trend Themes
1. Artist Collaboration Watches - Opportunities for artists to collaborate with watch companies to create unique and limited edition timepieces that showcase the artist's style and creativity.
2. Location-centric Designs - Custom designs that incorporate location-specific elements, such as map coordinates, create a sense of belonging and exclusivity among consumers.
3. Limited Edition Launches - The release of limited edition products creates a sense of urgency and exclusivity among consumers, driving sales and increasing brand loyalty.
Industry Implications
1. Watch Industry - Opportunities for watch companies to collaborate with artists and incorporate location-specific designs to create unique and limited edition timepieces that appeal to consumers.
2. Art Industry - Collaboration with watch companies can provide artists with an additional platform to showcase their work and reach a wider audience.
3. Retail Industry - Limited edition launches of unique products, such as artist-designed watches, can create a sense of urgency among consumers and increase foot traffic and sales in retail stores.

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