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The ISM Classic Backpack Fits Tech Essentials and More

The modern digital professional often maintains a busy lifestyle that has them running around throughout their day to get everything on their schedule done, so the ISM Classic backpack has been designed as way to keep all essentials organized.

Offering ample space for your laptop, cables and even power bank, the backpack is crafted from durable nylon and leather to ensure it's suitable for use throughout your work week. The minimalistic pack is kept inherently simple to ensure it's suitable for consumers with all kinds of style preferences, while the interior space will keep everything organized and easy to find when required.

The ISM Classic backpack has been designed by Justin Kwong, Bertrand Guillermo and Haruna Tsuji, and is sold in a B2C manner to keep costs low.
Trend Themes
1. Minimalistic Design - There is an opportunity for disruptive innovation in the backpack industry by creating sleek and minimalist designs that appeal to modern professionals.
2. Organizational Efficiency - Incorporating innovative organizational features in backpacks can provide a competitive edge to meet the needs of busy professionals who require easy access to their tech essentials.
3. Durable Materials - There is a potential for disruptive innovation in the materials industry by developing new, durable materials that can withstand the demands of a busy urban lifestyle.
Industry Implications
1. Backpack Industry - Improving organizational features and adopting minimalist design concepts can create disruptive opportunities for backpack manufacturers to cater to the needs of modern professionals.
2. Technology Accessories Industry - Developing innovative tech accessories, such as power banks and cable organizers, that seamlessly integrate with backpacks can provide disruptive solutions for professionals on the go.
3. Fashion Industry - Collaborating with designers and incorporating durable materials in the production of stylish backpacks can create disruptive opportunities in the fashion industry for urban professionals.

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