When deciding upon a route to go for swimwear, there exists a common idea that barely all is necessary; however, this Isa Asklof by Mikael Schulz shoot proves otherwise. This shoot was done for the June 2011 issue of the Swedish magazine Plaza Kvinna, with famed Swedish model Isa Asklof as the model.
The Isa Asklof by Mikael Schulz shoot features the work of fabulous photographer Mikael Schulz who captures Asklof in a variety of classy summer attire. From Marilyn Monroe-esque, white one-piece swimsuits to flowing neutral dresses, the apparel in this shoot is simply stunning.
Each of the looks is more graceful and complimentary to the female figure than the last. The white, beige and soft-pink color scheme shows women that understated summer fashions can be the most fashion-forward.
Muted Munroe Swimsuits
Isa Asklof by Mikael Schulz is a Glam Shoot for Plaza Kavina June 2011
Trend Themes
1. Understated Summer Fashions - The trend of wearing understated summer fashions that are elegant and feminine is disrupting the traditional loud and bold swimwear industry.
2. Classy Summer Attire - The trend of wearing classy summer attire, such as Marilyn Monroe-esque swimsuits and flowing neutral dresses, is creating disruptive innovation opportunities in the fashion industry.
3. Neutral Color Scheme - The trend of using a white, beige, and soft-pink color scheme in summer fashion is an innovative approach that is challenging the dominance of bright and vibrant colors.
Industry Implications
1. Swimwear - The swimwear industry has the opportunity to innovate by offering more understated and elegant designs that cater to women looking for classy summer attire.
2. Fashion Photography - The fashion photography industry can explore creative ways to capture the beauty and grace of understated summer fashions in their shoots, like the work of Mikael Schulz.
3. Women's Fashion - The women's fashion industry can embrace the trend of understated summer fashions and offer more options that are elegant, feminine, and complimentary to the female figure.