Danish company Wholi Foods is passionate about creating products that are healthy and sustainable and its insect protein bars are packed with nutrients. The all-organic bars are free from gluten, lactose, additives and added sugar and are high in protein, vitamins, minerals and fiber, which can be attributed to the use of insect flour.
The protein bars are offered in flavors like Apple Cinnamon, Cocoa Orange and Salty Peanut butter, which feature buffalo larvae flour. The bars boast anywhere from 11% to 18% of the insect flour, which means that there's the equivalent of at least 500 worms in each nutrient-dense bar. Alongside protein-rich insect flour, the bars feature other nourishing ingredients like dates and almonds.
Insect Protein Bars
Wholi Foods' Protein Bars are Rich in Magnesium, Iron, Vitamins & Fiber
Trend Themes
1. Healthy Protein Bars - The rise of insect protein bars offers a disruptive innovation opportunity for the healthy protein bar industry, allowing for the creation of nutrient-rich and sustainable alternatives.
2. Sustainable Food - The use of insect flour in protein bars presents a disruptive innovation opportunity for the sustainable food industry, providing a more ecologically friendly and efficient source of protein.
3. Alternative Ingredients - Insect-based protein bars highlight the potential disruptive innovation opportunity for the alternative ingredients industry, promoting the exploration and adoption of non-traditional and sustainable protein sources.
Industry Implications
1. Protein Bar Industry - The emergence of insect protein bars disrupts the traditional protein bar industry by offering a unique and sustainable product that appeals to health-conscious consumers.
2. Food and Beverage Industry - Insect-based protein bars represent a disruptive innovation opportunity for the food and beverage industry, as they cater to the growing demand for sustainable and nutrient-rich snacks.
3. Fitness and Health Industry - The introduction of insect protein bars into the market presents a disruptive innovation opportunity for the fitness and health industry, providing a new protein source for athletes and health-conscious individuals.