The Shelly Xu Design (SXD) x Harvard Innovation Labs 'ILab Bag' is a functional fashion accessory for supporting digital professionals or students looking to keep their essential devices with them wherever they go.
The bag is designed as a more sustainable option for tech users to use on a daily basis and is made using neoprene along with denim. The bag is entirely coated in ecorepel that mimics how the feathers on waterfowl is capable of repelling water to give it a waterproof design ready to withstand exposure to the elements.
The Shelly Xu Design (SXD) x Harvard Innovation Labs 'ILab Bag' opened to reveal a dedicated space for a laptop, but also accommodates additional essentials to make it a great everyday accessory.
Waste Material Laptop Carriers
The 'ILab Bag' Has a Reversible, Storage-Packed Design
Trend Themes
1. Sustainable Laptop Bags - There is a growing trend for functional, stylish laptop bags designed with sustainability in mind, presenting an opportunity for eco-friendly materials and manufacturing methods.
2. Multipurpose Bags for Digital Professionals - In response to the increasing need for tech users to carry more than just their laptop, there is a trend for bags with dedicated compartments for additional digital devices, presenting an opportunity for innovative, customizable designs.
3. Eco-friendly Coatings - As companies become more environmentally conscious, there is a trend for waterproofing coatings that mimic the repelling properties of natural materials such as feathers, presenting an opportunity for sustainable and effective alternatives to traditional coatings.
Industry Implications
1. Fashion Accessories - The trend for functional, stylish and eco-friendly laptop bags presents a disruptive innovation opportunity for the fashion accessories industry, expanding their product lines into the tech space.
2. Tech Accessories - The trend for multipurpose bags for digital professionals presents a disruptive innovation opportunity for the tech accessories industry, encouraging companies to focus on designing bags specifically for digital devices and accessories.
3. Sustainable Materials and Coatings - The trend for eco-friendly materials and coatings presents a disruptive innovation opportunity for companies in various industries to adopt sustainable practices in their manufacturing processes.