Toto's 'Africa' is a legendary piece of new age pop music, and Dylan Beattie, a London-based software developer from Kenya, has recently created a website called 'ibless.therains.downin.africa' to give the ballad all the respect its due. The new website takes users to a black, mostly blank page that plays the music video for 'Africa' on repeat, letting them bask in the soothing glory of the track.
The website is a response to the recent introduction of the .africa top-level domain. For years, Europe has had its own domain (.eu,) but Africa only received its own domain a month ago. The .africa domain should represent a boon for businesses and individuals all across the continent.
Beattie's functionally useless but undeniably hilarious ibless.therains.downin.africa site might not be the most inspiring use of the domain, but it's certainly a creative one.
Goofy Pop Song Sites
'ibless.therains.downin.africa' is a New Domain That Plays Toto on Repeat
Trend Themes
1. New Age Pop Music - Explore innovations in presenting new age pop music in unique ways such as creating niche websites that promote music videos on repeat.
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3. Niche Website Creation - There is potential for developing functionally useless but creatively hilarious niche websites in various industries to attract consumers through humor and originality
Industry Implications
1. Entertainment Industry - Creating niche websites, slow TV, or similar concepts that display music videos and popular media could help entertainment industry businesses attract more consumers.
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