Fashion label Midnight Studios recently showcased the I REMEMBER NOTHING collection designed for the Fall/Winter 2018 season. The latest capsule stays true to Shane Gonzale's grungey punk ethos -- this time, the label channels inspiration from the era of the 70s, specifically in England. The gloomy ambiance of England in the 70s are infused into seven different looks.
This resulted in a selection of militaristic apparel, oversized structures, and reflective details. Some key pieces in the seasonal collection include tracksuits, silver trousers, khaki bomber jackets, leather utility vest, tees, and a scarf with monogram logo accents. The I REMEMBER NOTHING capsule is set to drop on November 9th online at Midnight Studios and at select retail locations.
70s England-Inspired Apparel
Midnight Studios' I REMEMBER NOTHING Collection Evokes Gloomy Vibes
Trend Themes
1. 70s-inspired Fashion - The I REMEMBER NOTHING collection by Midnight Studios taps into nostalgia for 70s England, offering disruptive innovation opportunities in the fashion industry with its grungey punk aesthetic and militaristic apparel.
2. Gloomy Ambiance Fashion - Midnight Studios' I REMEMBER NOTHING collection brings a gloomy ambiance to the fashion world, presenting disruptive innovation opportunities for brands wanting to explore dark and reflective design elements in their apparel.
3. Reflective Details in Apparel - The use of reflective details in Midnight Studios' I REMEMBER NOTHING collection showcases a trend in the fashion industry that provides disruptive innovation opportunities for brands looking to add a touch of visibility and safety to their designs.
Industry Implications
1. Fashion - The fashion industry can learn from Midnight Studios' I REMEMBER NOTHING collection by exploring the incorporation of nostalgia, dark aesthetics, and reflective details in their designs to create disruptive innovations that resonate with consumers.
2. Streetwear - The streetwear industry can find disruptive innovation opportunities by taking inspiration from Midnight Studios' I REMEMBER NOTHING collection and incorporating grungey punk elements, militaristic apparel, and reflective details into their clothing lines.
3. Punk-inspired Apparel - Brands focusing on punk-inspired apparel can draw inspiration from Midnight Studios' I REMEMBER NOTHING collection to create disruptive innovations that combine elements of nostalgia, military aesthetics, and reflective details, appealing to a niche market looking for unique and edgy fashion.