Stress-Reducing Pet Food Mats

The Hyper Pet LickiMat Keeps Pets Busy for Up to 30 Minutes

The Hyper Pet LickiMat is a simple yet highly effective accessory for pet owners to utilize when looking for a way to calm a stressed cat or dog, while also working to promote better health.

The mat works by being covered with a soft food or treat that will take your dog or cat up to 30 minutes to lick off, which will keep them busy when you leave the house or get some work done. The textured surface of the Hyper Pet LickiMat will hide small amounts of the food in all crevices that will need to be found by the pet; this will in turn alleviate their stress, soothe them and even promote better oral health. This addresses the increasing number of consumers looking for a simple yet effective way to maintain their pet's overall health.
Trend Themes
1. Stress-reducing Pet Accessories - Disruptive innovation opportunity: Develop innovative pet accessories that help reduce stress and promote better health.
2. Engaging Pet Food Products - Disruptive innovation opportunity: Create engaging pet food products that keep pets busy and entertained for longer periods of time.
3. Oral Health-enhancing Pet Solutions - Disruptive innovation opportunity: Design oral health-enhancing solutions for pets that provide a soothing and stress-relieving experience.
Industry Implications
1. Pet Care - Disruptive innovation opportunity: Explore new pet care products and services that prioritize stress reduction and overall health improvement.
2. Pet Food - Disruptive innovation opportunity: Develop innovative pet food products that offer both nutrition and engagement for pets.
3. Pet Accessories - Disruptive innovation opportunity: Create innovative pet accessories that provide mental and physical stimulation for animals.

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