Colorblocked Shoe Campaigns

Humanic Spring 2010 Ads Feature Fun Splashes of Color

This Humanic Spring 2010 campaign reminds us all that it's time to put away our winter clothes and dust off our bright, colorful warm-weather fashions. Elisabeth Hoff photographed Callum Wilson for the ads, which feature vibrant Humanic footwear that says sayonara to the dull neutrals we've endured over the past few months.

Colorblocked shoes are the best way to ring in spring. See more shots of the Humanic Spring 2010 campaign above.

Implications - Colorblocking is visually appealing as it involves highly saturated colors that's uncommonly seen in the general public's fashion consciousness. Corporations looking to produce visually captivating advertising campaigns my consider utilizing the colorblocking concept in order to stimulate people's eyes. This can be accomplished through graphics, fashion, etc.
Trend Themes
1. Colorblocking in Advertising - Opportunity for corporations to incorporate colorblocking into their advertisements in order to produce visually captivating campaigns.
2. Colorblocked Fashion - Opportunity for fashion industry to create visually appealing yet comfortable spring/summer footwear.
3. Vibrant Color Schemes - Opportunity for companies to utilize highly saturated colors in their branding strategies and product designs.
Industry Implications
1. Advertising - Incorporating colorblocking in advertisements with visually captivating color combinations to gain customer attention and increase brand recognition.
2. Fashion - Creating colorblocked fashion items for upcoming seasons through creative designs that use distinctive color combinations.
3. Product Design - Using vibrant color schemes in product designs to differentiate from competition and attract a wider audience.

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