There are plenty of single-serve hot oatmeal cups that have been launched for the convenience of the on-the-go consumer but Dr. McDougall’s Right Foods' new Organic Stay Full hot cereal cups set themselves apart with more fiber, protein and food than others in the category.
The new oatmeal cups are USDA Organic, Non-GMO Certified, Whole Grain Certified and vegan, appealing to professionals, parents and students who are starved for time and in need of a satiating meal.
The Organic Stay Full hot oatmeal cups are offered in nourishing Maple, Apple Flax, Chia Berry, Mighty Oats, and Fruit Flax & Nuts flavors, which contain sugar packets inside so that the products can be customized according to one's desired level of sweetness.
Satiating Oatmeal Cups
These Hot Oatmeal Organic Stay Full Cups are Packed with Protein & Fiber
Trend Themes
1. Single-serve Hot Oatmeal Cups - The trend of single-serve hot oatmeal cups presents opportunities for disruptive innovation in convenience breakfast options.
2. High-fiber and High-protein Oatmeal - The trend of creating oatmeal cups with higher fiber and protein content opens up opportunities for developing nutritious and filling breakfast alternatives.
3. Customizable Flavored Oatmeal Cups - The trend of offering oatmeal cups with sugar packets for customization appeals to consumers who prefer personalized sweetness levels and opens up opportunities for customizable breakfast options.
Industry Implications
1. Convenience Food Industry - The convenience food industry can explore disruptive innovation by incorporating single-serve hot oatmeal cups into their product offerings as a convenient and nutritious breakfast choice.
2. Health Food Industry - The health food industry can capitalize on the trend of high-fiber and high-protein oatmeal cups by developing innovative products that cater to consumers' demand for filling and nutritious breakfast options.
3. Food Packaging Industry - The food packaging industry can seize the opportunity presented by customizable flavored oatmeal cups by creating innovative packaging designs that allow consumers to easily customize their oatmeal's sweetness level.