Mermaid-Inspired Lingerie

The Hopeless Lingerie SS 2013 Collection is Full of Aquatic Details

Inspired by the ocean and all of its different life forms, the pieces in the Hopeless Lingerie SS 2013 collection are an elegant take on what is usually provocative and over-revealing.

Established in 2008, Hopeless Lingerie is a handmade lingerie and sleepwear line based in Melbourne, Australia. Headed by Gabrielle Adamidis, who designs and sews everything herself in her home studio, the pieces are all made to order and customizable in size and color. The Hopeless Lingerie SS 2013 collection stays close to the brand's retro romantic feel but includes details inspired by things like coral reefs, mermaids and Greek gods.

Check out Hopeless Lingerie's latest offerings for a breath of fresh air in the business of looking sexy.
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