Greasy U.S. restaurant chain, Hooters, will be opening its first store in Israel in the city of Tel Aviv this summers. The establishment won't be opening near any major religious centres, however, and will not be kosher. Ofer Ahiraz hopes this will be the first of several Hooters locations to open in Israel. Ahiraz doesn't anticipate a conflict as he sees a market for this type of entertainment.
Reuter's said, "Mr Ahiraz said a specific location in Tel Aviv, Israel's most cosmopolitan city, had yet to be chosen, but he said it would not open restaurants near large religious populations, and they would not be kosher.
He said his plan was to open as many as five Hooters restaurants in the next few years, including one in the southern resort city of Eilat."
Holy Hooters
Have a Hoot in Israel (Controvercial)
Trend Themes
1. International Expansion of Hooters - There is an opportunity for Hooters to expand its presence in international markets, particularly in cosmopolitan cities like Tel Aviv.
2. Controversial Dining Experiences - The success of Hooters in opening its first restaurant in Israel indicates a market for controversial dining experiences, suggesting potential for disruptive innovation in this space.
3. Non-kosher Food Chains - The establishment of non-kosher restaurants like Hooters in traditionally kosher food markets presents a disruptive opportunity for diversification and catering to different customer preferences.
Industry Implications
1. Restaurant Chain Industry - The expansion of Hooters into new markets highlights the potential for growth and innovation within the restaurant chain industry.
2. Entertainment and Dining Industry - Controversial dining experiences like Hooters offer a unique blend of entertainment and food, presenting disruptive opportunities within the entertainment and dining industry.
3. International Food Market Industry - The entrance of non-kosher restaurant chains into traditional kosher food markets demonstrates the potential for disruption and innovation within the international food market industry.