Festive Personality Cocktails

The Naughty and Nice Holiday Mixed Drinks Play off of Santa's List

It is traditionally known that those who are nice throughout the year make Santa's list and those who are naughty don't, and these holiday mixed drinks by Brit+Co creatively turn this festive ideology into a set of contrasting cocktails for the season. The lifestyle blog shares a recipe for both a 'Nice' and 'Naughty' drink using 'Someone Nice' and 'Someone Naughty' Coca-Cola bottles.

Coca-Cola recently put out its popular named pop bottles for the holiday season with 'Someone Nice' and 'Someone Naughty' written across the front. These cocktails creatively play off of those bottles with cocktail recipes themed to each personality. The 'Naughty' cocktail features Coca-Cola, whiskey, chocolate sauce, grenadine, whipped cream and a cherry for a gluttonous indulgence. Contrastingly, the 'Nice' drink is lighter featuring white rum, coconut rum, lemon, lime and sugar.
Trend Themes
1. Holiday-themed Cocktails - Opportunity for companies to create new holiday-themed cocktail recipes to attract customers during the festive season.
2. Personality-based Marketing - Opportunity for companies to customize products and marketing campaigns based on different personality types, appealing to a wider audience.
3. Contrasting Flavor Combinations - Opportunity for companies to experiment with contrasting flavor profiles to create unique and unexpected taste experiences for customers.
Industry Implications
1. Alcoholic Beverage - Companies in the alcoholic industry can explore different holiday-themed cocktail flavors to attract customers during the festive season.
2. Marketing and Advertising - Marketing companies can help brands create personalized marketing campaigns that cater to different personality types.
3. Restaurant and Hospitality - Restaurants can create holiday-themed cocktails and menu items featuring contrasting flavor combinations to enhance the dining experience for their customers.

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