Customized Multipurpose Highlighters

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These Highlighter Pens Have Three Different Marking Uses

Many people rely on color-coding their notes to keep things organized, and highlighter pens are the ideal writing tool for getting the job done. However to take things to the next level, these KOKUYO Beetle Tips markers have an innovative ink tip design that allows you to mark the pages in three different ways, further expanding the way you organize your readings.

Traditionally most highlighter pens have a slanted tip that is designed for marking words in block colors. These KOKUYO Beetle Tips add in two more marking styles thanks to the innovative tip design -- taking inspiration from the shape of a beetle. The tip allows users to tilt the pen on the side and create boxes around words as well as use the skinnier end for fine-tip marking. The simplicity of having multiple pen uses in one allows traditional note-taking to be all the more customizable to the writer's preferences.
Trend Themes
1. Customizable Multi-tasking Writing Tools - Tools that can perform multiple writing or note-taking functions. Disruptive innovation opportunities include developing new pen designs that combine multiple writing functions or adding technology to traditional writing tools.
2. Innovative Writing Tool Tips - Markers, pens, and highlighters that have unique tip shapes or designs offering multiple uses. Disruptive innovation opportunities include introducing new ink types or enhancing designs with added functions, such as erasing or digital compatibility.
3. Personalized Note Organization - Methods and tools that allow for personalized note-taking organization to optimize productivity. Disruptive innovation opportunities include developing note-taking apps or digital tools that can save and organize paper-based notes.
Industry Implications
1. Stationery Industry - Manufacturing and selling traditional writing implements, such as pens, markers, and highlighters. Disruptive innovation opportunities include introducing new materials, colors, and designs that cater to changing customer preferences.
2. Education Industry - The market for tools and technology that support education and note-taking. Disruptive innovation opportunities include developing digital tools and apps that can optimize note-taking and organization in the classroom or for remote learning.
3. Office Supply Industry - Manufacturers and suppliers of traditional and digital office tools such as pens, markers, highlighters, and note-taking apps. Disruptive innovation opportunities include experimenting with designs, materials, and technologies that cater to the evolving needs of remote and flexible work environments.

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