High Concepts is a start-up that creates toys and games specifically for people who are high. The first product from High Concepts is being introduced on Kickstarter as The High Ball, which does away with complicated settings, button combos and small screens. Instead, the electronic toy includes colors, music and a gameplay experience that's not based on winning or losing.
The High Ball offers two modes, including a competitive party game that can be accessed through High Mode, as well a second Really High Mode. In the latter mode, players are challenged to put together specific patterns and while they do so, they can enjoy an original track.
The game offers rules that are easily followed, plus an intuitive scoring system that's communicated by flashing lights.
420 Puzzle Toys
High Concepts' The High Ball is an Electronic Game "for the Seriously Baked"
Trend Themes
1. Simplified Gaming - Creating electronic games with uncomplicated settings and intuitive gameplay experiences.
2. Targeted Toys - Developing toys and games specifically designed for a niche audience, such as people who are high.
3. Non-competitive Gameplay - Designing games that focus on the experience rather than winning or losing.
Industry Implications
1. Gaming - Opportunity for game developers to create electronic games with simplified settings and intuitive gameplay experiences.
2. Toy Manufacturing - Niche market for producing toys and games specifically designed for a targeted audience, such as people who are high.
3. Entertainment - Chance to explore non-competitive gameplay experiences that prioritize the overall experience rather than winning or losing.