Undulating Drying Racks

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The Herbst 'Wave Dishnest' is a Funky and Simple Solution

The Herbst 'Wave Dishnest' is a ridge-happy silicon mat that mimics the crests of an ocean, giving you ample dish-drying surface to lay your chores on.

The silicon design is light, portable and easy to store because of its foldable properties. However, it is rigid is all the right places, as the waves are sturdy enough to hold whatever plate, fork, board or bowl that you squeeze in the in-between spaces or place atop the peaks. The drying rack comes in caterpillar green, which combined with its funky shape will make a kitchen contemporary and updated.

This is the first product of the new group, DesignLab, which has been assembled by Gordon Segal, the founder of the uber popular home decor store.
Trend Themes
1. Silicon Drying Racks - Silicon drying racks make a unique and functional addition to kitchen and home accessories.
2. Wave Design - Wave design is a popular and innovative trend in household products and decor.
3. Foldable Kitchen Accessories - The rise in popularity of foldable and portable kitchen products is an opportunity for businesses to create innovative and space-saving designs.
Industry Implications
1. Home Goods Retail - Home goods retail businesses have the opportunity to incorporate trendy and innovative designs in their products line, such as unique and functional silicon drying racks.
2. Kitchen Accessories Manufacturing - Kitchen accessories manufacturers have the opportunity to create innovative and space-saving designs, such as foldable drying racks, to meet the needs of modern, urban living spaces.
3. Household Products Design - There is potential for businesses to create unique and modern household products designs, utilizing popular and innovative trends like wave design, that are both functional and aesthetically pleasing to consumers.

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