In this photo set, Helene Hurt explores the possibilities of choice by merging several images of the same model into one shot.
This photo manipulation is meant to show, as Helene Hurt says, "...[the] different choices or different circumstances people make or end up in, in the course of life." I'm particularly fond of the first image, in which one model plays nurse, patient and family member; and the final one, in which a child is a secret-teller, the gossip recipient and the one being talked about.
One-Model Photo Shoots
Helene Hurt Shows the Complexity of Human Choice
Trend Themes
1. Multimodal Photography - Using multiple images of the same model to convey complex choices and circumstances, opening up new opportunities for creative photography.
2. Interactive Photography - Creating an interactive experience to engage customers and show the different choices or circumstances people can make, spurring innovation in marketing and advertising.
3. Crowd-sourced Photography - Using multiple images submitted by the public to create a larger photo, tapping into the power of crowdsourcing for innovative photo projects.
Industry Implications
1. Photography - Incorporating this type of photo manipulation to create unique and engaging shots, driving innovation in commercial photography.
2. Marketing and Advertising - Using interactive and creative photography to create engaging campaigns, disrupting traditional advertising methods.
3. Social Media - Using crowd-sourced photography to create shareable and engaging content for social media platforms, opening up opportunities for user-generated content.