Nike introduces yet another iteration of its famed Dunk Low sneaker model for the season with a Heineken colorway palette to join its roster. The skate shoes are designed with soft green suede materials that are paneling in contrast to the white leather base foundation.
The layered look is further detailed with ref laces over the forefoot and the black Swoosh logo branding on the side of the shoe. Additional details that nod to the beer brand itself is the stamp seen on its cans -- the white and red star. The same emblem is seen on the shoe embroidered on the back, which directly nods to the Dutch imprint. There has yet to be a release date but should be expected in the coming months.
Beer Brand-Inspired Tonal Sneakers
Nike Launches a New Dunk Low in a Heineken Colorway
Trend Themes
1. Beer-inspired Sneakers - Businesses in the fashion industry can create collaborations with beer brands to produce beer-inspired shoes.
2. Brand Partnership Sneakers - Companies can explore new sneaker designs by partnering with other brands in different industries to create unique products.
3. Nostalgic Fashion - The trend towards nostalgic designs presents an opportunity to create throwback-themed sneakers in collaboration with brands from the past.
Industry Implications
1. Fashion - Fashion companies can explore beer-inspired collaborations to create new limited edition products.
2. Beverage - Beverage companies can explore using their branding on products outside their core product lines to create new branding opportunities.
3. Marketing - Marketing agencies can help facilitate collaborations between brands to create new and innovative products.