These heart disease warnings come from the Hearth and Stroke Foundation and contrast life before and after a heart attack or stroke. Far too many people overlook heart health, so the Heart and Stroke Foundation uses ads like these to hammer home the importance of this important organ's vitality.
The ads show three different people doing things they love like skiing, fishing and kayaking. The catch is, they are also hooked up to an IV, on a stretcher and in a wheel chair. To further illustrate the point, the images are all tinted in red, which is an obvious reference to the heart and blood. Placed on a white backdrop, these all red images appear vibrant and eye catching.
These ads effectively illustrate life before and after a heart attack or stroke.
Blood-Tinted Stroke Ads
These Heart Disease Warnings Come from the Heart and Stroke Foundation
Trend Themes
1. Heart Health Awareness - Opportunity to create campaigns and products that raise awareness about the importance of heart health and prevention of heart disease.
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3. Health Education Through Contrast - Opportunity to educate people about heart health by showcasing the stark contrast between a healthy and affected lifestyle.
Industry Implications
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3. Non-profit Organizations - Opportunity to leverage visually striking campaigns to raise awareness and funds for heart-related causes.