Hazelnut Canned Cold Brews

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La Colombe Coffee Roasters Launched a Creamy New Flavor of Draft Latte

La Colombe Coffee Roasters launched the Hazelnut Draft Latte, a creamy new flavor of its signature canned cold brew coffee. The rich new flavor layers the earthiness of the hazelnut under a simply sweet finish, making for a decadent drinking experience.

The Hazelnut Draft Latte is derived from 100% single-origin Arabica beans and contains 120 mg of caffeine–approximately one-and-a-half cups of coffee–to keep drinkers aware and alert throughout the day. The canned design means the latte is easy to store at home or in the office and can be tossed in a bag or backpack to be enjoyed later in the day.

Since the Hazelnut Draft Latte is made with natural flavors, it does not contain any nuts or nut products, so it can be enjoyed by anyone. Conveniently, it's also gluten- and lactose-free.
Trend Themes
1. Flavored Canned Cold Brews - Opportunities exist for coffee companies to launch new flavors of their signature canned cold brew coffee to appeal to a wider range of drinkers.
2. Single-origin Arabica Bean Coffee - There is a growing demand for coffee made from single-origin Arabica beans, creating an opportunity for coffee roasters to differentiate themselves in the market.
3. Natural Flavoring in Coffee - Consumers are increasingly seeking natural flavorings in their coffee, providing an opportunity for coffee companies to switch from artificial to natural ingredients.
Industry Implications
1. Coffee - Coffee companies can innovate through the launch of new flavored canned cold brews made from single-origin Arabica beans and using natural flavorings.
2. Food and Beverage - Opportunities exist for food and beverage companies to integrate single-origin Arabica beans and natural flavorings in their coffee products.
3. Health and Wellness - Coffee companies can appeal to health-conscious consumers by launching gluten- and lactose-free canned cold brews made from natural ingredients.

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