With a growing number of consumers embracing the flat white, a New York-based coffee shop called 'Happy Bones' is ensuring that the American version is just as good as what is brewed down under.
Happy Bones is a compact cafe located in New York City's ultra-hip Nolita neighborhood. Part of what sets the shop apart from other cafes in the city is its minimalist decor, which consists of white brick walls, angled steel shelves and edgy stenciled branding. However, it is not just the gallery-style space that makes the coffee shop unique. Indeed, Happy Bones is also known for its take on New Zealand coffee culture, with a specific emphasis on flat whites. In fact, even New Zealand Prime Minister John Key has been spotted cozying up to the counter.
With so many coffee shops to choose from in New York, Happy Bones sets itself apart with its contemporary decor and exceptional coffee -- making it the perfect stop for those attending Trend Hunter’s New York innovation conference.
Kiwi-Style Coffee Shops
New York's 'Happy Bones' Serves Up New Zealand-Style Flat Whites
Trend Themes
1. New Zealand-inspired Coffee Culture - There is an opportunity for cafes and coffee shops to incorporate unique cultural elements into their businesses and attract customers looking for a personalized experience.
2. Emphasis on Flat Whites - Businesses can focus on a specific coffee drink, such as the flat white, and perfect it to stand out in a saturated market.
3. Minimalist Decor - The rise of minimalism in design offers opportunities for businesses to create a distinct brand and atmosphere with simple, sleek aesthetics.
Industry Implications
1. Coffee Shops and Cafes - Coffee shops and cafes can incorporate unique cultural elements, focus on a specific coffee drink, and adopt minimalist decor to attract new customers and differentiate themselves from competitors.
2. Interior Design - Interior designers can cater to the rising trend of minimalism by offering simple and stylish design solutions for businesses seeking a distinct brand image.
3. Hospitality Industry - Hotels and restaurants can incorporate unique cultural elements in their menus and decor to offer a personalized experience to customers and stay ahead in a competitive market.