Designer Marta Veludo created these hand-painted boxes containing the 'Fine Flavour Chocolate' company's treats. This company uses local ingredients from cocoa farmers and bean-to-bar chocolate makers as well as using online ordering services and door-to-door delivery. In order to convey the brand's local tendencies, the packaging uses handcrafted boxes.
Each box is made of durable cardboard so it can be sent via post office for delivery. The brand's identity uses bright colors to reflect the playful child-like excitement that is brought on by chocolate. With light blue paint stroked across a white box, it resembles a sky. The brand's bright orange logo is then placed in the top corner of the box as if to be the sun.
These delightfully charming boxes convey positive vibes and summery expression through colorful, hand-painted boxes.
Handcrafted Chocolate Packaging
These Treat-Carrying Hand-Painted Boxes Mimic a Sunny Sky Scene
Trend Themes
1. Hand-painted Packaging - By producing custom hand-painted packaging, companies can differentiate themselves from competitors and connect with consumers who value artistic expression in their purchases.
2. Local Sourcing - Incorporating local ingredients and collaborating with local suppliers can be a selling point for brands and create a sense of community among consumers.
3. Door-to-door Delivery - Offering door-to-door delivery can increase convenience for consumers and differentiate brands from competitors who rely only on traditional distribution channels.
Industry Implications
1. Luxury Chocolate - Handcrafted and artistic packaging can be particularly appealing to luxury chocolate brands seeking to create a unique, high-end image for their products.
2. Local Food and Drink - Small businesses that prioritize local sourcing and offer personalized services such as door-to-door delivery can appeal to consumers who value community and supporting local economies.
3. E-commerce - Online ordering services can enable small businesses to reach a wider audience and differentiate themselves through custom packaging and convenient delivery options.