One of the flavors that people look forward to most when the autumn season comes around is pumpkin spice, which is what you'd get a mouthful of if you were to bite into one of these Halloween Hershey's Kisses.
As well as having appeal for the full fall season, the orange and dark brown wrappers make them especially festive treats for the spookiest holiday of the year. Just like a pumpkin, the inside of these fun chocolates is not the same as the outside—beyond the smooth chocolate exterior, you'll find a white chocolate inner layer with pumpkin flavoring.
From cookies and cream to mint and caramel, this line of Hershey's chocolates is a seasonal staple that is easily adapted in flavor and color for any celebration.
Festive Pumpkin Chocolates
These Special Halloween Hershey's Kisses Taste Like Pumpkin Spice
Trend Themes
1. Pumpkin Spice Craze - Incorporating pumpkin spice into various food products, like chocolates, will continue to be a popular trend during the autumn season.
2. Seasonal Flavor Variations - Expanding the line of Hershey's chocolates to include more flavor and color variations specific to different holidays and seasonal occasions presents a growth opportunity.
3. Hybrid Chocolate Treats - Combining different flavors and textures in chocolates, like the pumpkin-flavored white chocolate layer in these Hershey's Kisses, will continue to innovate classic confectioneries.
Industry Implications
1. Food and Beverage - The food and beverage industry, particularly confectioneries, can explore the incorporation of seasonal flavors, like pumpkin spice, to attract consumers.
2. Holiday Decor and Entertaining - The festive packaging of these Hershey's Kisses presents opportunities for the holiday decor and entertaining industry to include them in Halloween-themed desserts and table centerpieces.
3. Retail - Expanding chocolate flavor and color variations, such as Hershey's seasonal offerings, presents growth opportunities for the retail industry to attract consumers looking for seasonal treats.