Back Necklaces

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Catherine McNeil for H & M Magazine Summer 2010

Catherine McNeil stars for the H & M magazine summer 2010 edition. The lush-lipped model -- alongside sexy male model Noah Mills -- is captured by photographer Alexi Lubormirski for this scintillating shoot.

The two super good-looking models have the stress-free task of modelling the summer collection of the clothing franchise, but they make it look so stylish! Whether they’re relaxing by the poolside or lounging in a penthouse balcony, the two manage to bring out the glamour in H & M’s breezy, summer fashions.
Trend Themes
1. Back Necklaces - There is a growing demand for back necklaces as a unique and elegant accessory, presenting opportunities for jewelry designers to innovate and create new designs.
2. Summer Fashion - The H&M summer 2010 collection highlights the trend for breezy, comfortable summer fashion, with a focus on light fabrics, pastel colours, and relaxed silhouettes.
3. Fashion Photography - The use of natural light, bright colours and scenic backgrounds in fashion photography has become a prevalent trend that brands can leverage in order to disrupt traditional photo shoot concepts.
Industry Implications
1. Jewelry Design - The trend for back necklaces presents an opportunity for innovative jewelry designers to create unique designs that capture the elegance and sophistication of this accessory.
2. Clothing Retail - The H&M summer 2010 collection highlights the trend for breezy, comfortable summer fashion, and provides opportunities for retailers to cater to customers who value style and comfort.
3. Photography - The trend for natural light and scenic backgrounds in fashion photography presents an opportunity for photographers to explore new concepts that highlight the beauty of nature and capture the essence of fashion.

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