The Great Wall Hover H7 is one of the strangest crossover utility vehicles I’ve ever seen. The quirky Chinese concept was unveiled at the Shanghai Motor Show, and upon taking a closer look at the Hover H7, a number of design cues seen in U.S. and other foreign cars can be observed.
The front end of the Great Wall H7 features a sporty grille that Autoblog figures is meant to evoke Audi—in theory, at least. A Fu Manchu chrome moustache frames the grille, while elongated teardrop headlamps look like they were plucked from a Hyundai.
I’m not a huge fan of the Great Wall H7, and neither is Autoblog. What do you think?
Outrageous CUVs
Great Wall Hover H7 at the Shanghai Motor Show
Trend Themes
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Quirky CUV Designs — Innovative CUV designs with unique cues from foreign cars can make for a disruptive market entrance.
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International Design Influences in Cuvs — Incorporating design elements from global markets can create unique product offerings with a broad appeal.
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Concept Cuvs — Pushing the boundaries of conventional CUV design can generate buzz and set the stage for future innovation.
Industry Implications
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Automotive — Automakers that embrace unique cues from foreign and domestic markets could capture a new audience for their CUVs.
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Design — Design houses that specialize in unconventional CUVs could meet a growing demand for unique and eye-catching vehicles.
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Marketing — Marketing firms that help new CUV entrants showcase their value proposition effectively can drive adoption and market growth.