Anime-Inspired Expansive Streetwear

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The Grand Line is the Focus of the New CARNIVAL Capsule

Bangkok-based retail label CARNIVAL introduces the new collection exploring the Grand Line and influences from the manga series One Piece. The expansive collection is made up of 91 pieces in total and spotlights the groups and figures from the series.

The visual graphics that detail the silhouettes showcase familiar faces such as the Straw Pirates, the Seven Warlords of the Sea, as well as the Admirals of the Marine organization, and the World Government. The silhouettes that make up the capsule include short sleeve tops, bucket hats, tees, plush toys, hoodies, caps, and more. The lifestyle options include skateboard decks, rugs, tableware, and Tower shoe storage cabinets to round out the entire Drop 1 installment of the season.
Trend Themes
1. Anime-inspired Streetwear - The trend of anime-inspired streetwear is creating disruptive innovation opportunities in the fashion industry, particularly for Asian-based brands like CARNIVAL, to tap into the growing global anime fandom.
2. Manga-influenced Collections - The trend of manga-inspired apparel collections is creating disruptive innovation opportunities for fashion brands to create unique, limited edition collaborations with popular manga series like One Piece.
3. Expansive Capsule Collections - The trend of expansive capsule collections, like CARNIVAL's 91 piece collection that includes lifestyle products, is creating disruptive innovation opportunities for retail brands to offer consumers a wide range of products within a single collection.
Industry Implications
1. Fashion - The trend of anime-inspired streetwear and manga-influenced collections presents a disruptive innovation opportunity for fashion brands, particularly those based in Asia, to tap into the growing global anime fandom.
2. Anime and Manga - The trend of anime-inspired streetwear and manga-influenced collections presents a disruptive innovation opportunity for anime and manga companies to expand their brand into fashion collaborations and merchandise.
3. Retail - The trend of expansive capsule collections presents a disruptive innovation opportunity for retail brands to offer consumers a wide range of products within a single collection, creating a more immersive shopping experience.

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