Buenos Aires is a hot and humid city throughout the entire year, and Goodsten is doing everything in its power to keep its patrons in a cool mindset. Not only does the creamery sell artisan ice cream to help beat the physical heat, but its design is reminiscent of an iceberg, making it a mentally cooling building as well.
Goodsten combines the quaint imagining of an ice cream shop with some bold architecture. The bulk of the building that houses the creamery is shaped like a traditional, gabled house, but a crystalline extension bulges off of the front edge. According to Hitzig Militello Arquitectos, "it is borne from an experience of oneiric landscapes," but the connection to icebergs is impossible to ignore.
Iceberg-Inspired Ice Creameries
'Goodsten' Has a Crystalline Extension Off of the Main Building
Trend Themes
1. Ice Creamery Design - The trend of incorporating unique and eye-catching designs into ice cream shops, such as the iceberg-inspired architecture of Goodsten, provides an opportunity for disruptive innovation in the ice cream industry.
2. Mentally Cooling Spaces - Creating mentally cooling spaces through architectural designs, like the ice cream shop inspired by icebergs, is a trend that presents disruptive innovation opportunities in the field of building and interior design.
3. Artisan Ice Cream - The popularity of artisan ice cream, exemplified by Goodsten's creamery, is a trend that opens up disruptive innovation opportunities for unique and high-quality ice cream flavors, production methods, and branding.
Industry Implications
1. Ice Cream Industry - The Ice cream industry can leverage the trend of incorporating innovative and visually appealing designs in ice cream shops, as seen with the iceberg-inspired structure of Goodsten, to create immersive and memorable customer experiences.
2. Building and Interior Design - The trend of creating mentally cooling spaces through architecture, like the Goodsten creamery with its iceberg-inspired design, presents disruptive innovation opportunities for architects, designers, and builders to explore unique and soothing concepts for various spaces.
3. Food and Beverage Industry - The trend of artisan ice cream, exemplified by Goodsten, presents disruptive innovation opportunities for entrepreneurs to create and market unique and premium ice cream flavors, ingredients, and production methods, catering to the growing demand for high-quality and differentiated frozen desserts.