Project 7 is known for its gourmet range of chewing gums, gummies and mints, but it is now expanding beyond the confectionery world with a new line called 'Good Squared.'
The flavorful clusters of fruits, nuts and ancient grains come in flavors like Urban Train Mix and Apple Harvest, using potent superfoods like quinoa and pumpkin seeds to help people power through their days. These snacks are non-GMO, all-natural, Kosher and offer a high source of protein.
As its name suggests, Project 7 works with non-profit groups across seven areas of need in order to make positive changes in the local and global community. Some of these areas of focus deal with issues regarding the environment, education, healthcare and supplying potable drinking water to regions in need.
Social Good Snack Clusters
Project 7's 'Good Squared' Promotes Good Health and World Change
Trend Themes
1. Superfood Snacks - The rise of superfood snacks presents opportunities for companies to create nutritious and flavorful options that cater to health-conscious consumers.
2. Social Impact Food - Socially conscious food products that support charitable causes can disrupt the traditional snacking industry and appeal to consumers looking to make a difference with their purchases.
3. Healthy Convenience Foods - The demand for convenient and nutritious snacks is driving the development of innovative food products that provide both health benefits and convenience for busy individuals.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore creating and marketing superfood snacks that align with consumers' growing interest in health and wellness.
2. Social Entrepreneurship - The rise of social impact food presents opportunities for entrepreneurs to establish businesses that prioritize social good as a core part of their mission.
3. Health and Wellness - The health and wellness industry can collaborate with food companies to develop convenient and nutritious snack options that cater to the needs of health-conscious individuals.