Paramount Pictures and Iconic Brands will be releasing Godfather Italian Organic Vodka in Spring 2010. Although nobody really knows what ingredients it's gonna be made with or where it's gonna be bottled, maybe these details are secrets best kept "in the family."
The ispiration for the Godfather vodka may have something to do with other famous celebrity males with their mugs on bottles, from Dan Aykroyd's Crystal Head Vodka to Justin Timberlake's 901 Tequila.
Implications - The Godfather series need not be forgotten with this brand of Godfather Vodka which commemorates Don Corleone in the hearts, minds and livers of drinkers everywhere. Fans of the film series will surely seek the approval of Corleone when they finally get a chance to experience the cleverly branded drink for themselves.
Mobster Branded Liquor
Godfather Vodka Set to Hit Vendors Spring 2010
Trend Themes
1. Celebrity-branded Alcohol - Opportunity for other celebrities to launch their own branded alcoholic beverages, capitalizing on their fame and fanbase.
2. Film Franchise Influences - Potential for other iconic film franchises to create their own branded liquors, tapping into the nostalgia and loyalty of fans.
3. Secret Ingredient Marketing - The mystery surrounding the ingredients of Godfather Vodka opens the door for other liquor brands to create intrigue and curiosity, enticing consumers with the allure of exclusivity.
Industry Implications
1. Alcoholic Beverage - The launch of Godfather Vodka sparks an opportunity for innovation and competition within the alcoholic beverage industry, as other brands look to create unique and memorable products.
2. Celebrity Licensing - The success of celebrity-branded liquors like Godfather Vodka paves the way for industries involved in celebrity licensing to explore partnerships and collaborations with famous personalities looking to enter the spirits market.
3. Film Merchandise - The introduction of film franchise-inspired liquors, like Godfather Vodka, suggests a potential expansion of merchandise offerings within the film industry, specifically in the realm of alcoholic beverages.