All eyes are on the great American city during New York Fashion Week and some stylish citizens would be happy to see the despicable dressers put away during the all the publicity. Given the inhumane nature of this scheme, a Glambulance will instead be circling the busy streets and offering assistance to disagreeable residents and tourists.
The Glambulance looks just like a real emergency vehicle, complete with the flashing lights and a recuperation room in the back of the truck. It is however decorated to read "Fashion First Aid," which is the collaboration between Band-Aid and designer Cynthia Rowley.
Any unlucky individuals who are hauled into the Glambulance will be fortunate enough to receive treatment from a hairstylist and makeup artist Mickey Williams. You'll be better than new when you emerge.
Fashion First Aid
The Glambulance Will Scour the City for Subjects with Sickly Style Sense
Trend Themes
1. Fashion Emergency Services - There is an opportunity to disrupt the emergency services industry by creating a dedicated team who offer Fashion First Aid that can be provided to people who have a fashion emergency.
2. Fashion Recovery Vehicles - There is an opportunity to disrupt the transportation industry by creating vehicles that offer Fashion First Aid to people on the go who may need help with their fashion emergency.
3. Mobile Beauty Services - There is an opportunity to disrupt the beauty industry by creating mobile beauty services that can be provided to people who have a fashion emergency on the go.
Industry Implications
1. Emergency Services - Emergency services can survey the demand for fashion emergency services to potentially open a dedicated unit for people with fashion emergencies.
2. Transportation - Transportation companies could create vehicles that are similar to the Glambulance exclusively for fashion emergencies.
3. Beauty - Beauty companies can create mobile beauty services for instances where people are in sudden need of glamour help.