Although I would probably not be as exuberant to have my head used as a foot rest, if the foot was encased in any one of these Giuseppe Zanotti Spring 2010 heels, I might be slightly open to the idea. Considering that this foot probably belongs to a gorgeous model definitely puts these ads in perspective, however.
Either way, the Giuseppe Zanotti Spring 2010 campaign is a simple concept that instantly grabs women's attention on two very important levels. One, the fabulous footwear and, two, the dreamy male model.
Head-Smacking Heels
The Giuseppe Zanotti Spring 2010 Ads Grab Attention For Two Reasons
Trend Themes
1. Head-smacking Heels - Innovative shoe designs that combine style and shock value.
2. Gender-bending Advertising - Advertisements aimed towards women that feature male models in non-traditional roles.
3. Dreamlike Fashion Photography - Photographs that incorporate surreal and fantastical elements into fashion advertising.
Industry Implications
1. Fashion - Opportunities for shoe designers and fashion photographers to push the boundaries of traditional advertising.
2. Marketing - Disruptive innovation opportunities for brands to create memorable and attention-grabbing campaigns.
3. Media - Opportunities for fashion publications and social media influencers to showcase bold and imaginative fashion campaigns.