While many formalwear retailers have turned to online ordering to provide more efficient service, Generation Tux stands out for its convenient try-on feature that allows its customers to ensure they get the perfect outfit.
Through its online portal, customers can browse through dozens of suit and tuxedo styles, along with more than 100 accessories that they can pair up with the look of their choice. Once they've selected the items they like, they can then take advantage of Generation Tux's try-on service. Through this feature, the company will ship the selected items to the door of the customer, allowing them to try on the pieces months before their big event. Once they've tested out the look, they can ship it back with the prepaid shipping label that will arrive with the garments. If they're happy with the pieces, they can enter their order online with the help of a style specialist.
At-Home Suit Try-Ons
Generation Tux Offers Home Testing Services Before Purchasing
Trend Themes
1. At-home Suit Try-ons - Opportunity for retailers to offer convenient at-home try-on services for customers to ensure the perfect fit before purchasing.
2. Online Suit Ordering - Potential for formalwear retailers to enhance efficiency by implementing online ordering systems for customers.
3. Personalized Styling Services - Disruption opportunity for companies to offer personalized styling services to help customers select the perfect outfit for their event.
Industry Implications
1. Formalwear Retail - Disruptive innovation potential in the formalwear industry with the introduction of online suit ordering and at-home try-on services.
2. E-commerce - Opportunity for e-commerce platforms to integrate personalized styling services to enhance the online shopping experience.
3. Fashion Rental - Disruption potential in the fashion rental industry by offering at-home suit try-on services to provide customers with more convenience and options.