Footwear label ASICS revisits the GEL-Lyte III OG silhouette for the season and updates it with new colors. The new iteration features bright hues of white, purple, and orange that entirely covers the shoe. The GEL-Lyte design is retained as the foundational structure.
There are also the same ASICS branding that can be seen at the back as rubber stripes can be found on the side and mesh applied for textures and breathability. The tongue is complete in a vibrant orange with split neoprene accents that stand out boldly beneath the lacing system. It has sleek leather panels at the eyelets before it is rounded out with tonal midsoles, thin black outsoles and orange accents.
Sleek Leather Vibrant Footwear
The ASICS GEL-Lyte III OG Sneaker Boasts Neoprene Detailing
Trend Themes
1. Bright Colored Footwear - Opportunity for brands to introduce vibrant and eye-catching colors to attract consumers.
2. Neoprene Detailing - Innovative use of neoprene material in footwear design and construction offers enhanced comfort and visual appeal.
3. Sleek Leather Panels - Integration of sleek leather panels in shoe design creates a stylish and sophisticated look.
Industry Implications
1. Footwear - Footwear manufacturers can explore incorporating vibrant colors, neoprene detailing, and sleek leather panels in their product lines.
2. Textile - Textile companies can invest in producing high-quality neoprene materials for use in footwear manufacturing.
3. Fashion - Fashion brands can leverage the trend of bright colored footwear with neoprene detailing and sleek leather panels to offer trendy and fashionable products.