Better-for-You Skillet Meals

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O, That’s Good! Frozen Skillet Meals Remix Classics with Vegetables

The all-new O, That’s Good! Frozen Skillet Meals from Kraft Heinz and Oprah Winfrey offer classic comfort meals with vegetable-forward twists and recipes that are free from artificial flavors, dyes or preservatives. In all, there are six Frozen Skillet Meals to discover, each of which can be prepared in as little as 10 minutes.

Some of the vibrant Frozen Skillet Meals that are now available include Southwest Style Chicken & Penne, Garlic Chicken & Potatoes and Chicken Alfredo, all of which have hidden cauliflower in the sauce, as well as other equally as satisfying meals that are enriched with carrot and red pepper sauces.

By making these simple vegetable swaps—like pureed cauliflower for cream—the high-quality meals are as comforting as ever and lower in fat.
Trend Themes
1. Vegetable-forward Remixed Classics - Opportunity for creating vegetable-based variations of classic comfort meals, potentially disrupting the frozen meal industry.
2. Artificial Flavor-free Skillet Meals - Opportunity for creating artificial flavor-free skillet meals that offer healthier options than traditional frozen meals, potentially disrupting the frozen meal industry.
3. Quick Prep Frozen Skillet Meals - Opportunity for creating easy-to-prepare frozen skillet meals that can be made in 10 minutes, potentially disrupting the frozen meal industry.
Industry Implications
1. Frozen Meal Industry - Industry that can benefit from introducing vegetable-based healthier meal options in line with O, That’s Good! Frozen Skillet Meals.
2. Health and Wellness Industry - Industry that can benefit from the trend of healthier frozen meal options, by innovating with increased emphasis on health concerns.
3. Food Manufacturing Industry - Industry that can benefit from developing faster, healthier meal options in line with the quick-prep skillet meal trend, and potentially disrupting traditional cooking methods/processes.

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