Nesting dolls from Russia? Nyet, bring me a rock painted like an iPod to represent the former Communist country. What could be more iconic than the consumer-driven mindset grabbing the former Soviet Union? Is Black Friday far behind in Moscow or Minsk? Pop a rock of Pepsi or just go for the rock painted gold.
Implications - Pet rocks may have been a forgotten fad of the 70s, but the rise of environmentalism and eco-friendly art has given this lost medium a new life. Artists are increasingly using found objects as a canvas to create insightful works that comment on social issues such as consumption and waste, consumerism and junk food.
Painted Rocks
Russian Gift Stones Feature Iconic Logos
Trend Themes
1. Eco-friendly Art - Opportunity for artists to create impactful works on social issues such as consumption and waste.
2. Found Object Art - Trend of using rocks and other found objects as a canvas for creating art.
3. Social Commentary Art - Use of art to comment on subjects such as consumerism and junk food.
Industry Implications
1. Art - Opportunity for artists to enter the market with eco-friendly and found object art.
2. Environmentalism - Growth opportunity for environmentally-conscious products and promotions.
3. Junk Food Industry - Use of painted rocks and found objects could create art connecting to social commentary on the impact of such products.