'Frenemy of the State' is part of a push to actively promote comic books to girls and women. This involves an unsexualized and smart main character that appeals to women. Meet socialite (and secret CIA operative) Arianna Von Holmsberg of 'Frenemy.'
Created by actress Rashida Jones, in conjunction with Christina Weir, Nunzio DeFilippis and Jeff Wamester, this newly released comic book has a lot to offer. With its active role in pushing a woman into the main role of a comic, 'Frenemy of the State' is, dare I say it, feminist?
Feminist Comics
Rashida Jones' 'Frenemy of the State' is a Breath of Fresh Air
Trend Themes
1. Female-centric Comics - Creating comic book characters and narratives that cater to women can provide disruptive innovation opportunities to the comic book industry, particularly in expanding their target market.
2. Feminist Storytelling - Promoting gender equality and female empowerment through comic book narratives can potentially disrupt traditional gender roles and stereotypes in both the comic book and media industries.
3. Smart Main Characters - Developing intelligent and unsexualized main characters that appeal to women can disrupt the traditional portrayal of female characters in comic books and expand representation for women in the industry.
Industry Implications
1. Comic Books - The comic book industry can benefit from creating more female-centric and feminist narratives to expand their target market and build more diverse and inclusive stories.
2. Media - Promoting feminist storytelling and supporting female creators in the comic book industry can potentially disrupt traditional gender roles and stereotypes in the broader media industry.
3. Women's Entertainment - Developing smart and engaging female characters in comic books can potentially disrupt the limited representation of women in the entertainment industry, particularly in action genres.