Baldwin, the piano brand in the Gibson family (think guitars), has introduced their Exotic Collection. The pianos in this collection are brilliantly colored with nontraditional plates, keys, and lids. There is the purple marble finish reminiscent of Liberace, the bold black and white zebra-inspired design, and the groovy, tie dye piano.
Implications - Even something as classic as the piano is getting overhauled and revamped. Why the sudden demand in funky, nontraditional pianos? It seems like consumers are getting bored with the day-to-day and the always predictable. Bright colors and funky designs applied to ordinary or traditionally simple items can bring a resurgence of interest into an otherwise forgotten product.
Freakishly Funky Pianos
The Gibson Exotic Collection
Trend Themes
1. Nontraditional Design - The trend of applying nontraditional design concepts to classic products such as pianos presents an opportunity for companies to create disruptive and attention-grabbing products.
2. Colorful Musical Instruments - The trend of introducing vivid colors to musical instruments such as pianos offers an opportunity for companies to stand out in an otherwise conventional market.
3. Revamped Classics - There is potential for disruption in revamping classic products such as pianos with unique and unconventional designs that appeal to modern consumers.
Industry Implications
1. Musical Instruments - The musical instrument industry can take advantage of the trend of introducing unconventional designs and vivid colors to traditional instruments such as the piano to create new and exciting product lines
2. Interior Design - The trend of creating funky and colorful pianos opens up innovative opportunities for the interior design industry to add an element of fun and quirkiness to homes and businesses.
3. Artistic Creations - The trend of creating nontraditional pianos presents an opportunity for artists and creatives to express themselves on a new medium and produce unique and one-of-a-kind designs.