I imagine that if I walked into the new interior of the Folk Clothing store in London, I would be caught in a paroxysm of confusion, not knowing whether I was in a fashion boutique or an old school gym. You see, the interior of the Folk Clothing store uses gym equipment as means for clothing display.
Completed by London designers IY A Studio, the interior of the Folk Clothing store features wood-paneled walls and white floors. Gym-inspired elements are used throughout like gym horses and ladders, acting as display stands and seating.
Gym-Inspired Retail Displays
The Folk Clothing Store Includes Gym Horses and Ladders
Trend Themes
1. Gym-inspired Retail Displays - Using gym equipment as means for clothing display in retail stores.
2. Multi-functional Furniture - Incorporating furniture that can serve both as display stands and seating in retail spaces.
3. Nostalgic Design Elements - Incorporating vintage or old school design elements in retail interiors to create a unique and memorable shopping experience.
Industry Implications
1. Fashion Retail - Opportunity for fashion retail stores to create unique and engaging shopping environments by incorporating gym-inspired displays.
2. Interior Design - Opportunity for interior designers to explore creative ways of incorporating multi-functional furniture in retail spaces.
3. Retail Experience Enhancement - Opportunity for retailers to differentiate themselves by incorporating nostalgic design elements in their store interiors and creating a unique shopping experience.