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Nike's Air Max Flyknit Racer Gets a Oreo Colorway Palette

Nike introduces the new Air Max Flyknit Racer sneaker model, which is a perfect hybrid between the brand's Flyknit Racer from 2012 and the Air Max Pre-Day. The color palette comes in an Oreo colorway for a black and white muted look, which is made from lightweight and breathable materials.

Using the signature Flyknit material, it is used to construct the upper and sits on top of the responsive Air unit foundation by the midsole - the top is drawn from the Flyknit Racer and the midsoles are drawn from the Pre-Day. Additional details include the matte leather utilized to create the heel counters and the eyestays. Rounding out the shoe are branding details and a reflective heel pull tab.
Trend Themes
1. Hybrid Footwear - The combination of different materials and technologies creates new possibilities for shoe design and performance.
2. Breathable Materials - Incorporating highly breathable materials in footwear can address comfort and functionality, sparking innovation in the textile industry.
3. Matte Leather Finish - The use of matte leather in shoe construction provides a sleek, modern aesthetic and opens up new opportunities for material innovation.
Industry Implications
1. Footwear - The blending of different materials and technologies in footwear design offers endless possibilities for performance, comfort and style.
2. Textiles - The demand for breathable materials in footwear is an opportunity for textile companies to innovate and create new materials that suit the needs of modern footwear design.
3. Leather Goods - Matte leather is a unique finish that opens possibilities for material innovation and creates new design opportunities for leather goods manufacturers.

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