The Fluv towels combine form and function to give users ultra-absorbency without compromising style or texture. These luxurious towels are made from 100 percent, OKOE-TEX certified organic cotton that's sourced from the United States.
The vibrant towels are made from a cotton material that boats 650 grams per square meter -- this ensures that the towels dries quickly while maintaining a balanced weight and high-absorbency.
The Fluv towels are available in 12 vibrant colorways including grass green, stone gray, purple rain, and cherry red -- to name a few -- and are not only limited to being used in the bathroom but come in smaller, hand towel sizes that are perfect to use in your kitchen.
Ultra-Absorbent Plush Towels
The Fluv Towels Were Designed To be Ultra-Absorbent and Soft
Trend Themes
1. Organic Cotton Towels - The organic cotton towel industry could explore Fluv's use of US-sourced, OKOE-TEX certified materials for high-absorbency and stylish design.
2. Quick-drying Towels - Manufacturers offering quick-drying towels, similar to Fluv's 650gsm cotton bath towels, could lead to industry disruption in towel technology.
3. Multi-use Towels - The creation of multi-use towels, similar to the Fluv hand towels usable in both the kitchen and bathroom, could expand market opportunities for the towel industry.
Industry Implications
1. Home Goods - The home goods industry could explore opportunities in manufacturing organic cotton towels that balance high-absorbency and aesthetic design.
2. Hospitality - The hospitality industry could adopt quick-drying towels, similar to Fluv's 650gsm cotton towels, to enhance guest experience and improve sustainability efforts.
3. Kitchen Essentials - The kitchen essentials industry could increase market scope by producing multi-use hand towels that offer both aesthetics and functionality, as seen in the Fluv hand towels.