Americana Fall-Centric Apparel

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DELUXE Unveils its New Flowers II Capsule for the FW22 Season

Tokyo-based fashion label DELUXE introduces its latest collection entitled Flowers II designed specifically for the Fall/Winter 2022 season. It continues to blend together themes that juxtapose old and new, done so by exercising traditional craftsmanship along with progressive styling techniques. The Flowers II capsule tends to focus more on tailoring intricacy along with a high-street fashion sense.

The themes stem from a blend of grunge aesthetics with workwear and Americana design as well. Some of the items include flannel tops, denim options, canvas jackets, and mohair cardigans. The entire capsule fuses retro elements with a casual flair with a notable highlight on the ON LOCK distressed crewneck sweater, the FLOWERS II denim jacket, and the Wild Thing leather coat.
Trend Themes
1. Fall-themed Apparel - Opportunity to incorporate elements of autumn with traditional craftsmanship and progressive styling techniques.
2. Grunge Aesthetics - Opportunity to mix vintage ruggedness with contemporary styles in fashion design.
3. High-street Fashion - Opportunity to bring together traditional tailoring with everyday casual wear for clothes that are trendy, yet affordable.
Industry Implications
1. Fashion - Opportunity to blend retro designs with contemporary styles for contemporary clothes that are not only stylish but durable.
2. Textile - Opportunity to create fabrics with a combination of traditional and contemporary techniques for clothes that are both fashionable and long-lasting.
3. Retail - Opportunity to create a high-street fashion line that offers fall-themed apparel at affordable prices.

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