Unnur Valdis designed the Float swim cap, an accessory intended to improve the bathing experience.
Engaging in the Nordic bathing culture is a delightful experience for both tourists and locals, alike. Iceland, in particular, is brimming with artificial hot springs and geothermal pools. Optimal for floating your entire body, soaking in these springs is a practice that's become a ritual for many.
Valdis' cap, which is fashioned from Neoprene Lycra Polyenthylene foam, is intended to lovingly cradle the bather's head and restore a sense of equilibrium to their body as they float. In fact, Float is described as a "water therapy product," one which offers its wearer an especially soothing, blissful experience, reducing stress until it becomes a thing of the past. In technical terms, the cap encourages blood pressure, heart rate and muscle tension to lower, creating a beneficial, detoxifying experience that will leave you with heightened clarity and rejuvenation.
Therapeutic Water Caps
The Float Swim Cap Will Take You to a Place of Bliss
Trend Themes
1. Water Therapy Products - The creation of water therapy products like the Float swim cap that aim to improve the bathing experience presents disruptive innovation opportunities in the wellness industry.
2. Nordic Bathing Culture - The growing popularity of the Nordic bathing culture creates opportunities for businesses to develop innovative products and services that cater to this market.
3. Stress-reducing Products - The demand for stress-reducing products, such as the Float swim cap, presents opportunities for businesses to develop innovative solutions that promote relaxation and well-being.
Industry Implications
1. Sporting Goods - The sporting goods industry can benefit from the creation of therapeutic water products, such as the Float swim cap, that improve the overall swimming experience.
2. Wellness - The wellness industry can benefit from the creation of water therapy products, such as the Float swim cap, that promote relaxation and detoxification.
3. Tourism - The growing popularity of the Nordic bathing culture presents opportunities for the tourism industry to develop innovative products and services that cater to this market.