Consumer products that are made with the instant preparation formula aren't often touted as being the healthiest, which is something that Beanies Flavour Coffee aims to change. Formulated with vitamin D, the coffee line is capable of supporting those who lead busy lifestyles that might not get their recommended intake of the nutrients they need.
The Beanies Flavour Coffee varieties includes three flavor varieties including Cherry Chocolate, Vanilla Bean and Apple Cinnamon with each cup completely free of sugar and just 2 calories each.
Speaking on the new product launch, Managing Director for Beanie, John, Evans, said, "This is an exciting new chapter for Beanies. The Beanies+ range taps into completely new channels for us as a business. Health and wellness is driving consumer choices -- and as a result retailers are looking for products for their shelves that meet this demand."
Vitamin-Enriched Instant Coffees
Beanies Flavour Coffee Comes in Several Distinct Flavor Options
Trend Themes
1. Vitamin-enriched Consumer Products - Beanies Flavour Coffee sets a trend for adding nutritional value to instant products, opening new avenues for other consumer products to incorporate vitamins and nutrients.
2. Health and Wellness in the Food Industry - The demand for healthier options in food and beverages, as exemplified by Beanies Flavour Coffee, presents disruptive innovation opportunities for companies in the food industry to create nutritious and flavorful products.
3. Meeting Consumer Demand for Low-calorie Options - Beanies Flavour Coffee's sugar-free and low-calorie options address the growing consumer desire for guilt-free indulgences, inspiring other industries to develop products that meet similar demands.
Industry Implications
1. Instant Coffee Industry - Beanies Flavour Coffee's introduction of vitamin-enriched instant coffee presents a disruptive innovation opportunity for companies in the instant coffee industry to promote better-for-you options.
2. Health and Wellness Retail - The emphasis on health and wellness in Beanies Flavour Coffee's product launch highlights a need for health-conscious retailers to cater to customers seeking nutritious and convenient products.
3. Flavored Beverage Industry - The launch of Beanies Flavour Coffee's distinct flavored instant coffees showcases innovative possibilities for the flavored beverage industry to create unique, low-calorie, and vitamin-enriched offerings, appealing to health-conscious consumers.