While a lot of editorials attempt to infuse an Eastern inspiration into their images, this Flair Austria April 2013 photo shoot seems to be one of the few to get it right.
Model Rosanna Georgiou stars in the series, appropriately named 'Chinatown,' posing in front of neon shop windows and browsing the many busy supermarkets. While the setting of the Flair Austria April 2013 shoot is eclectic with its many-colored backgrounds, the wardrobe itself is a sight to be seen; Rosanna wears traffic-stopping pieces like metallic dresses with boustiers and all-pink jumpsuits with blazers while her hair is styled in a gigantic pouffy afro. Although the fashion and setting are both visually gorgeous, Rosanna's porcelain doll-like features make this shoot stand out amongst the rest.
Take a look at this Flair Austria April 2013 editorial to see how East truly meets West.
Neon-Lit Eastern Editorials
This Flair Austria April 2013 Series is Set in an Authentic Chinatown
Trend Themes
1. Authentic Cultural Fusion - Fashion editorials are fusing authentic and diverse cultural styles and settings to produce unique and stunning shoots that appeal to global audiences with a desire for multiculturalism.
2. Neon and Lighting Aesthetics - Fashion editorials are incorporating vibrant neon and lighting aesthetics to create visually stunning images that grab the audience's attention and bring a new dimension to photography.
3. Afro Hair and Bold Makeup - Fashion editorials are embracing natural Afro hair and bold makeup to mark a shift from Eurocentric beauty standards and express the diversity of beauty globally.
Industry Implications
1. Fashion and Retail - Retailers and fashion brands can use authentic cultural fusion in their marketing and design to incorporate diverse styles and appeal to customers with a desire for multiculturalism.
2. Photography and Videography - Photographers and videographers can experiment with neon and lighting aesthetics to produce stunning and dynamic visuals that create a new dimension in their craft.
3. Cosmetics and Beauty - Cosmetics and beauty companies can promote natural Afro hair and bold makeup to encourage diversity in beauty standards and appeal to a global market with varied beauty preferences.