Earlier this year, FCTRY LAb successfully launched and sold out its debut shoe, the Knight RNR, and now the high-tech footwear innovator is dropping its second release, the FCTRY MOCC. "Inspired by the intricate beauty of the Juti from Rajasthan and the rich traditions of Native American cultures, we've reimagined footwear in a way that combines comfort and style," said Omar Bailey, the co-founder of FCTRY LAb and former head of the Yeezy-Adidas Innovation Lab, "My journey from rural India to the Yeezy team in Cody, Wyoming, played a pivotal role in shaping this innovative concept."
This mono-material design boasts a removable soft sole and a comfortable, breathable silhouette featuring a recycled suede microfiber tie.
In the last quarter of 2023, fans can look forward to the third shoe from FCTRY LAb, the STMPR.
Mono-Material Moccasins
FCTRY LAb's FCTRY MOCC Draws from Native American Traditions
Trend Themes
1. High-tech Footwear - Opportunity for companies to develop innovative and technologically advanced footwear products.
2. Sustainable Design - Potential for businesses to create eco-friendly footwear using recycled materials.
3. Cultural Inspiration - Chance for brands to incorporate elements from diverse cultures into their fashion designs.
Industry Implications
1. Footwear Manufacturing - Opportunity for footwear manufacturers to integrate technology and sustainable practices into their production processes.
2. Fashion and Apparel - Potential for fashion brands to draw inspiration from various cultures and create unique, culturally influenced designs.
3. Sustainable Product Development - Chance for companies to develop and market environmentally friendly products made from recycled materials.