Most bath bombs and other bath product collections are designed for women, but Lush Cosmetics' newly launched Father's Day collection was specifically created for dads.
The Father's Day gifts include several novelty bath bombs, as well as shower gels, soaps, moisturizers and facial scrubs that boast masculine scents like sandalwood. One of the most fun bath bombs in the collection is one called 'Superdad,' which takes the form of a comic-style punch bubble with the word "DAD" at its center. Others in the range include the 'Modfather' and a colorful, guitar-shaped 'Stairway to Heaven Soap.'
The affordable bath product gift range for men encourages dads to take time for themselves on Father's Day to invest in self-care in the same way that many women do regularly.
Fatherly Bath Bombs
Lush Cosmetics' Father's Day Collection Introduces Care Products for Dad
Trend Themes
1. Gender-inclusive Care Products - The rise of gender-inclusive care products presents an opportunity for brands to create bath products specifically tailored for men.
2. Novelty Bath Products - The demand for novelty bath products allows for the development of unique and creative bath bombs that cater to specific customer interests and occasions.
3. Men's Self-care - The growing focus on men's self-care provides a chance for brands to create skincare and bath products that cater to the specific needs and preferences of men.
Industry Implications
1. Cosmetics and Personal Care - The cosmetics and personal care industry can explore new product lines for men, tapping into the growing demand for gender-inclusive bath products.
2. Gift and Novelty - The gift and novelty industry can take advantage of the popularity of novelty bath products by creating unique and themed items for special occasions, such as Father's Day.
3. Wellness and Self-care - The wellness and self-care industry can develop specialized self-care products for men, addressing their unique self-care needs and fostering a culture of self-care among men.