The simplistic swipe method behind the popular dating app Tinder is seeing applications in a variety of other arenas, like fashion price tracking. Kwoller, a new app that does just that, recently launched at TechCrunch Disrupt NY.
The mobile commerce startup is designed to speed up your next impulsive purchase. Swiping Tinder's defining technology, the app encourages you to swipe right to add shopping items to your love list and the Kwoller Koala will keep an eye on how much the item costs for you. Intended to be used in moments of boredom, the fashion price tracking application helps you pass judgement on clothes rather than people.
This fashion price tracking feature is what sets this app apart from other retailer or Tinder themed apps.
Swiping Fashion Retail Apps
Kwoller's Fashion Price Tracking Feature Adds to a Tinder-Inspired App
Trend Themes
1. Swiping Fashion Apps - Tinder-inspired fashion price tracking apps are changing the way consumers shop.
2. Mobile Commerce - Apps like Kwoller are speeding up purchasing decisions and facilitating impulsive shopping.
3. Personalized Shopping - Tracking features on these apps provide consumers with a more personalized shopping experience.
Industry Implications
1. Fashion Retail - Fashion retailers can take advantage of swipe-based technology to create a more engaging shopping experience.
2. Mobile App Development - The popularity of swipe-based apps presents an opportunity for app developers to create innovative shopping apps.
3. E-commerce - The growth of mobile commerce and personalized shopping experiences presents an opportunity for e-commerce businesses to expand and innovate.